How Do I Promote My Site?

I get asked this all the time by clients and friends.  Promotion is not difficult. That’s not to say it is easy. It takes consistent work over time to create and curate the content you need to have a site that shows and indexes well. But, it is real do-able with a solid commitment. Then, […]

What’s a hashtag?

First proposed in 2007 for use on Twitter, hashtags have become very main stream. So mainstream in fact, the famed Oxford Dictionary added “hashtag” in June 2014. As I recently discovered, not everyone who’s online knows about hashtags or uses them. I was recently asked by a client about hashtags, where they came from and […]

Image Usage: How Do I Know What’s Legal?

Where do you get your images? IF you’re just searching on Google for them, you could get yourself in some hot water. About $3,000 per image of hot water. You see, most photos and images found online are copyrighted property of the photographer and or an agency. So, if you are using Google to find […]

Which Should You Choose: A Mobile or Responsive Website?

A new client recently asked what the difference is between a mobile friendly and a responsive website is. It’s a great question because like Like most fields, there are a lot of different terms used in the web design/development industry that mean slightly different things though they are used interchangeably. This causes a great deal […]

Have a Home Office? Here are Some Essentials

If you have a home office you know how hard it is to get things done there. Sure there’s not much of a commute, but you have family distractions that can make an hour commute seem like a vacation. Ya, you know what I’m talking about. Out of sight, out of mind is a big […]

Boring Copy? It doesn’t have to be

Is your copy boring? If you’re like most people you don’t write for a living, and even if you do, you still may suffer from boring copy. My good friend and world class SEO Copywriter Heather Lloyd-Martin recently wrote an article on spicing up your B2B or Business to Business copy, but I believe it […]

But How Do I Compete Like the Big Guys?

Good News! For most of us, we don’t have big name stores and chains that we compete with head to head. That’s not to say we don’t have competition, we do. It’s just not with multimillion dollar corporations with ad budgets bigger than our annual revenue. That doesn’t mean we can’t learn from the businesses […]

When You Feel Stressed. Do This

We all get overwhelmed and stressed from time to time. And in many cases it’s this stress that pushes us over that last hurdle to reaching our objective. But… And that is a big but, living in this state all the time is not good for our health or taking care of business. So what […]

Are you Addicted?

Yes, I admit that I am addicted to a few things that, well let’s just say, are less than desirable. Addictions don’t have to be to alcohol, sex, drugs, gambling, or coffee. For example, I enjoy watching both college and pro football. Opening weekend about destroys my productivity. If I stay away I’m good to […]

Time off for mental health?

As professionals and business owners we tend to be thinking about our business a lot. Maybe too much. Vacations in the U.S. are not mandated as they are in Europe (4 weeks of paid vacation minimum in EU countries). Do the Europeans know something we don’t? At least it’s something to think about. Here’s a […]