Marketing
Marketing tips and tricks for your small business and entrepreneurial business
A Quick Lesson on Pricing
Those of you who know me well, know that I read a lot of Seth Godin’s work. For some (good) reason, he resonates with me. sometimes, I just don’t get what he’s saying, but most of the time he gets me to either think differently or discover something that I have not found before. And […]
Could Dual Identities Be Hurting Your Site’s Ranking?
SEO pros know that if Google sees two addresses for your website, your page rankings could be split. In SEO circles this is called the Canonical issue. While that does sound like a $10 word, the impacts on your sites ranking can be substantial. And yet there is a very simple fix that is easy […]
The hub of your marketing plan
Most entrepreneurs and small business owners are busy with the operations of their company. Sure they know they need to get visibility and let their customers know that they exist, who they are, and how to reach them. This would be all part of their marketing plan. But where should they start? Run an add […]